What does this Privacy Policy cover?

The data controller is DTO Performance Limited (referred to in this Privacy Policy
as “we”, “us” or “DTO”).

This Privacy Policy covers all DTO websites, apps and services (the “Services”).
This Privacy Policy covers:
● What information we collect when you register for our services, use any DTO
website or app, or when you correspond with us;
● How we use that information;
● Who we share your information with;
● How we protect your information;
● How we use cookies; and
● Your rights.
This policy also applies if you contact us or we contact you about our Services.

What personal information do we collect?

When you register your interest in or register for our Services, including in
response to our emails or social media messages, or register for one of our
competitions online or in person, you may provide us with:

● Your personal details, including your address, date of birth, email address and
phone number
● Information about services you may be interested in
● Account login details, such as your email address and password
● Details of your vehicle(s), such as your registration number, make, model and
year of manufacture
● Details of your driving licence, driving experience and events you may be
interested in attending
When you use our apps or websites, we may collect:
● Information about your behaviour on our apps or websites
● Information about the device you used to access our apps or websites (including
the make, model and operating system, IP address, browser type and mobile
device identifiers).
When we correspond with you via phone, email or text, we may collect:
● Personal data you provide about yourself (for example, your name, email and
contact details), including when you correspond with us through social media
● Information relating to the emails and other digital communications we send to
you that you open, including any links that you click on

How do we use your information?

We use your personal information on the following legal basis for the following

To perform our agreement with you including

● To provide the Services to you including contacting you about events you are
interested in or registered for or in relation to future events;
● To process orders and refunds; and
● For the purposes of administering insurance relating to events you attend.
For our legitimate interest including
● To manage and improve our apps and websites.
● To develop and improve our products and services, systems and processes
● To carry out market research and internal research and development
● To personalise your experience on our apps and websites
● To contact you about our Services, including by phone or email or by responding
to social media posts
With your consent including
● To provide you with relevant marketing communications (including by SMS and
email) relating to our services. We may also measure the effectiveness of our
marketing communications.
● To invite you to take part in and manage market research
Who do we share your information with?
We may share your personal information with the following parties:
● The operators of track days which you are registered for;
● The providers of insurance relating to events you are registered for;
● Our third party service providers, such as driving instructors who we contract for
the events you are registered for;

How do we protect your information?

Our apps and websites are scanned on a regular basis for known vulnerabilities in order
to make your visit to them as safe as possible.
Your personal information is secured and is only accessible by a limited number of
persons who have special access rights to the systems, and are required to keep the
information confidential. We implement a variety of security measures to maintain the
safety of your personal information.

How do we use cookies?


Cookies are small files that a site or its service provider transfers to your computer
through your Web browser (if you allow) that enables the site’s or service provider’s
systems to recognize your browser and capture and remember certain information.
We use cookies (including using third party service providers) to:

● Understand and save user’s preferences for future visits.
● Compile aggregate data about site traffic and interactions to offer better user

You can manage cookies through your web browser settings. If you turn off cookies,
your user experience may be affected and you might not be able to use certain parts of
our site.

Your Rights

You have a number of rights in respect of our use of your personal information:

● You may request a copy of the personal information we hold about you
● You may object to direct marketing. Every marketing email provides you with a
link to unsubscribe or manage your marketing preferences.
● You may object to processing carried out on the basis of legitimate interests.
● You may ask us to delete the information we hold about you.
● You may ask us to amend or rectify the information we hold about you

If you have any questions about this Privacy Policy, please contact us:

DTO Performance Limited
Unit 1144 Silverstone Park
NN12 8FU

You can also email us at
There is more information available on your rights at the Information Commission’s


If you have any concern about our handling of personal information, and we cannot
resolve your concern, you can complain to the Information Commissioner’s

Shopping Basket
We use cookies to personalise content and ads, to provide social media features and to analyse our traffic. We also share information about your use of our site with our social media, advertising and analytics partners. View more
Cookies settings
Privacy & Cookie policy
Privacy & Cookies policy
Cookie name Active

Who we are

Suggested text: Our website address is:


Suggested text: When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection. An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: After approval of your comment, your profile picture is visible to the public in the context of your comment.


Suggested text: If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.


Suggested text: If you leave a comment on our site you may opt-in to saving your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year. If you visit our login page, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser. When you log in, we will also set up several cookies to save your login information and your screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select "Remember Me", your login will persist for two weeks. If you log out of your account, the login cookies will be removed. If you edit or publish an article, an additional cookie will be saved in your browser. This cookie includes no personal data and simply indicates the post ID of the article you just edited. It expires after 1 day.

Embedded content from other websites

Suggested text: Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website. These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.

Who we share your data with

Suggested text: If you request a password reset, your IP address will be included in the reset email.

How long we retain your data

Suggested text: If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognize and approve any follow-up comments automatically instead of holding them in a moderation queue. For users that register on our website (if any), we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.

What rights you have over your data

Suggested text: If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.

Where your data is sent

Suggested text: Visitor comments may be checked through an automated spam detection service.
Save settings
Cookies settings
Scroll to Top